WHAT TO EXPECT
In baseball and in business, there are three types of people. Those who make it happen, those who watch it happen, and those who wonder what happened.
Hall of Fame baseball player and manager
Several years ago, the online recruiting profile changed the way collegiate recruiting was done. Millions of high school athletes signed up for recruiting profiles at the promise of instant exposure. Student-athletes in Southern California could be seen by college coaches in Northern Maine, and everywhere in between. Geography – which was once the largest impediment to an athlete's recruitment – suddenly wasn't so important anymore.
The internet could provide instant exposure. That was the promise. However, it left out one critical detail. A profile has no value if no one sees it.
And because hundreds of sites popped up providing "Online Profile" services, college coaches had no centralized location for finding athletes. There was no Facebook for high school athletes.
But Facebook's value has very little to do with the profile. Facebook's 1.87 billion active users don't check Facebook everyday to go to individual profiles. They go there for connection – to world events, to sports, to photos and videos shared by their friends and families.
Connection is the holy grail.
The athletic recruiting profile gave athletes a presence. But this only solved part of the problem. Without instant connection to college coaches, the issue of discoverability still remained: How will coaches find me?
Athletes have a discoverability problem. And discoverability is the key to college exposure.
To get seen, put your profile in front of college coaches. To do that, you need to use a recruiting platform that provides two key elements:
- A Connected Profile.
- Instant connection to all college coaches.
If you can't quickly find and message any college coach you want, then you're not solving your biggest problem.
Neither works without the other. But together, it's like magic.
Fortunately for you, a profile on SportsRecruits has a direct line of communication into every college program in the country.
In this section, you will learn how to build a powerful presence. This presence will be your foundation for all recruiting efforts.
Once you've completed this section, you will graduate to Contacting Coaches, where you will learn how to leverage the power of your Connected Profile to get yourself discovered.
CREATE YOUR PROFILE
College coaches are busy. When you have their attention, make sure you keep it. The surefire way to lose college coaches' attention is to make them work hard. If college coaches have to track down what they need to evaluate you, they are far more likely to bounce and move onto a recruit that has put thought into their presentation. Make it easy for a college coach to consider you. You can do this by compiling your essential information and strongest skills videos in one place.
Create a personal SportsRecruits profile to give college coaches an easy and informative way to learn about you and follow your accomplishments. It gives coaches a way of viewing contact information, sport information, academic information, video highlights, and what camps and tournaments you are attending.
At every step in your recruiting process, remember college coaches are nothing if not human. They want things on demand. Make it easy for coaches to get the information they need to properly evaluate you when it is convenient to them.
CREATE A PROFILE
Time Required: 10min
Whenever you are interacting with college coaches, include a link to your SportsRecruits URL. When you are using the SportsRecruits messaging system, your Profile is automatically linked to every message you send to a coach. If you're using a less sophisticated recruiting profile or if your videos aren't connected to your profile, you're making it harder for coaches to evaluate you. You're also making it more difficult for coaches to follow your development. Don't give college coaches an excuse to not consider you for their programs. This is as easy as including your personal URL. On SportsRecruits, an athlete named Spencer Riley would have a custom link such as sportsrecruits.com/athlete/spencer_riley. Your link gives the coach all the information he needs in one central place.
In the current recruiting landscape, having a profile isn't an advantage. It's a baseline requirement. If you've made one, that's a great start. The next step is to make it shine with video.
UPLOAD A PHOTO
Time Required: 30sec